FamilyMart announced on September 18th the sequential release of its original apparel brand "Convenience Wear" autumn/winter collection at approximately 16,500 stores nationwide. The "watch" co-developed with Citizen Watch will be re-released for ¥1,998.
The watch was originally launched on April 17th. The dial comes in two colors, "Shiro" (white) and "Kuro" (black), and features FamilyMart's brand colors on details such as the second hand and belt holes. Boasting 10 ATM water resistance, it is suitable for both children and adults.
During its initial sale, it almost completely sold out in about 10 days after launch. FamilyMart had announced in May that, due to numerous requests for a re-release, the product would be re-launched in the autumn.
In addition to in-store sales, a lottery sale will also be held on "Famima Online" starting September 18th at 10:00 AM. The application period is until September 28th at 11:59 PM, and each person can apply for only one item, either "Shiro" (white) or "Kuro" (black). The pick-up period is from October 9th at 10:00 AM to October 22nd at 11:59 PM.
The sweat series, a key item for autumn/winter, will also be expanded. A new "Zip-Up Hoodie" will be released for ¥3,990 starting September 25th. It will be available in "Kuro" (black) in M and L sizes, made from heavy-weight USA cotton material designed to minimize pilling.
A new light gray color has been added to the "Sweat Trainer" and "Sweat Pants." Both will be priced at ¥2,990 and will be sequentially released in stores starting September 25th.
"Low-Gauge Socks" for autumn/winter will also be released. Priced at ¥649, they come in three colors: White Mocha, Warm Gray, and "Kuro" (black). They feature a thick fabric made from a combination of chunky yarns. Reinforced yarn is used for the toes and heels, and they are treated with anti-bacterial and deodorizing properties.
